Why I Started SimpliciB

I got into a food rut when living on my own, viewing food as a necessity rather than enjoyable. I decided to create a meals that could suit one. Why should I miss out on 'Sunday dinners' just because I live on my own.

When Covid first hit the UK so many people when panic buying but then threw food away. I decided to create some great hacks and tips to help people.

When people want to recreate a recipe from cookbooks they buy all of the ingredients not fully understanding what they all are. Because their is a lack of knowledge most of these items sit in a cupboard until they expire.